POPLINEN x The New Denim Project

As Poplinen continues to seek more sustainable ways to thoughtfully create the highest quality clothing for women, we couldn't be more thrilled to share with you our newest style made in partnership with Guatemala based The New Denim Project, a premium fabric line made from 100% pre-consumer, upcycled denim. 

Introducing Ren: our open smock jacket made in Los Angeles from upcycled denim. You might be thinking, what exactly is upcycling? 

Upcycling is a unique philosophy and design principle that by definition reuses discarded fabric or material in such a way as to create a product of a higher quality or value than the original.

Upcycled / Chemical-Free / Dye-Free / Circular / Natural Fibers

The New Denim Project's circular manufacturing process is chemical-free, dye-free, and uses minimal water and energy, saving up to 20,000 liters of water per kilogram of upcycled material (now that's sexy).

Their technique also reduces the consumption of new products, minimizes the waste of raw virgin material, and re-uses discarded textiles and fibers to elongate their life span by creating ethically-made, premium products. The final cotton waste that cannot be spun anymore is donated to farmers and coffee growers to use as compost waste, and also serves as organic fertilizer for their soil. This is a true closed-loop system at work here.

Closed- Loop: all material is transformed into one of higher value and use. 

Here's to progress––moving forward into a circular economy that's eliminating the concept of waste.